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Memorial Hermann Health Insurance
Category-busting creative. Expectation-shattering results.
At the launch of this campaign, Memorial Hermann Health Insurance (MHHI) had only been in the Medicare Advantage business for one year — so awareness was low, and conversion rates were even lower.
To help MHHI get the word out among eligible seniors, Adcetera created an incredibly successful campaign pairing a strong, benefit-driven campaign tagline, “Your Advantage Is Here,” with custom photography and high-end, thoughtfully crafted design.
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