From humble beginnings in 1969 as a start-up in Palo Alto, to its current position as a global leader in technology (and one-time Guinness Book record holder for the world's fastest processor), AMD offers the industry's broadest portfolio of leadership high-performance and adaptive processor technologies, combining CPUs, GPUs, FPGAs, Adaptive SoCs, and deep software expertise to enable leadership computing platforms for cloud, edge, and endpoint devices.

AMD Ryzen PRO and Threadripper PRO processors performed as well or better than the competition, yet often they were seen as the “other” processor. AMD wanted to elevate its premium products in the market to be seen as the preferred choice for content creators. Through video, 3D animation, and strategic content writing, we showcase the speed, performance, and business technologies that give AMD processors a competitive edge.

AMD Ryzen PRO and Threadripper PRO processors performed as well or better than the competition, yet often they were seen as the “other” processor. AMD wanted to elevate its premium products in the market to be seen as the preferred choice for content creators. Through video, 3D animation, and strategic content writing, we showcase the speed, performance, and business technologies that give AMD processors a competitive edge.

We created a series of live-action videos and 3D animations that highlighted the advantages offered by AMD’s products. We focused less on the core counts, PCIe threads, and other technical details in order to speak more directly to the audience and their needs. While the rest of the industry wanted to highlight performance stats and internal circuit components, we chose to identify with working professionals, who require quality and reliability in daily, real-world scenarios.

We continue to support AMD with a wide variety of strategic services, as they solidify their leadership position in the competitive laptop, desktop, and workstation processor market.

AMD marketing materials seen on mobile devices
#e7e6e4 arrow-dark a thumbnail image of a product video as seen on a laptop, featuring the word "reduce" a thumbnail image of a product video as seen on a laptop, featuring the word "create" a thumbnail image of a product video as seen on a laptop, featuring the text "create without compromise"