Kuraray

Finding the right voice for the new world

Based in Japan, Kuraray is a world leader in synthetic chemistry and polymer technologies, supplying essential materials for a vast array of commercial and consumer products.

Turning an occasion into a campaign

When Kuraray brought their scientific and manufacturing expertise to Texas, we helped them bridge the culture gap with a variety of internal and external communications tools designed to help them reach out to their employee base and Houston’s international business community while preserving their unique company identity.