Texas Children’s Hospital

Interactive and Print Campaign


Strategy, Campaign Development, Branding, Presentation Development, Sell-in, Storytelling, Advertising, Print, Web, Motion, Video, Social

Making the Promise

And keeping it. Helping TCH help Houston.

A project close to our heart, the Texas Children’s Hospital’s Promise campaign focuses on capturing authentic moments of real Texas Children’s patients, doctors and loved ones and the promises — sometimes unspoken — made between them. We communicated the hospital’s commitment — its promise — to our community, while also inviting the community to make financial commitments to the hospital’s $475 million fundraising goal, asking, “What’s your promise?”

Strategic. Creative. People.

Adcetera is a 35-year-old, Houston-based advertising agency made up of the most strategic, most creative people on the planet. Our nearly 90-member team of designers, writers, programmers, animators, strategists, and account service people work like dogs to create memorable content for brands around the world.

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We work with some of the biggest brands on some of their biggest projects (AIG, DOW, HP, HPE, and Sysco) as well as some of the best brands headquartered in our own backyard (Texas Children’s Hospital, High Fashion Home, and Memorial Hermann). Many of our relationships — with our employees and our clients — span decades. We are blessed and we are proud — proud of the work we do and the brands for whom we speak. If what is important to us is important to you, let’s start a conversation. Call or drop in. Our doors are open and our phones are on.