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Credentials

Finding the right voice for the new world

Based in Japan, Kuraray is a world leader in synthetic chemistry and polymer technologies, supplying essential materials for a vast array of commercial and consumer products.

Kuraray logo

When Kuraray brought their scientific and manufacturing expertise to Texas, we helped them bridge the culture gap with a variety of internal and external communications tools designed to help them reach out to their employee base and Houston’s international business community while preserving their unique company identity.

Image composite of Kuraray illustrations mingled with web and printed deliverables

Turning an occasion into a campaign

When Kuraray brought their scientific and manufacturing expertise to Texas, we helped them bridge the culture gap with a variety of internal and external communications tools designed to help them reach out to their employee base and Houston’s international business community while preserving their unique company identity.

Kuraray illustration with the words "90 years of Kuraray"
4 sets of Kuraray sample custom illustrated mailers
Sample mailers with illustrated Kuraray campaign reading: "Mailers went out over the course of 5 months. Mailers/email blast distributed monthly to 750+ employees"
Sample printed promotional materials for Kuraray illustrated campaign
Kuraray composite image showing illustrated paper origami birds with the words: "Proud of Our Past, Excited for the Future"
Credential
Tile - Credentials - Kuraray
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