Content Licensing
Monetizing the world of online content
As the world of content licensing continues to grow, we’re taking a bold approach in revolutionizing the way publishers and creators leverage their increasing catalogs of intellectual property. Adcetera Licensing Plus offers unparalleled security, usage tracking, asset control, and real-time analytics, while streamlining the process of licensing and increasing opportunities to drive revenue growth.
Create the Catalog
The first step to a lucrative content-licensing journey is cataloging not only what you have, but where it can go — both for placement and future creation. We’ll work with you to understand what we’ve got, where we’re going, and what we’ll do with it when we get there. Most importantly, we’ll be able to best represent your catalog’s strengths to outlets and buyers.
Opportunity Knocks
Finding the right audience is important — but so is analyzing the current and future trends that drive the content licensing industry. It’s not so much where your content can go, but what we can do for your buyers and readers after we arrive. And we’ll continue to find additional opportunities for placement and syndication as we go.
Get the Word Out
Managing the flow of your proprietary information takes content analysis and maintenance, using custom tracking dashboards and AI-based infringement monitoring. We also ensure that creative approval and management stay a front-of-mind priority throughout the process — always keeping the lines of communication between you, your audience, and your agency crystal clear.
Keep Creating
With Adcetera’s proven marketing mojo in your corner, you’ve got some of the industry’s best thinkers behind you to continue building and capitalizing on all of your content marketing endeavors. We’ll keep the ball rolling, helping you maximize your exposure while streamlining additional content and outreach.
For publishers
Trust Adcetera to manage your brand’s copyrighted and/or trademarked intellectual property. Top-tier publishers partner with us to transform the untapped revenue of their existing assets into real value for their bottom line.
Why choose Adcetera?
- Our team has proven experience in increasing revenues from content licensing at a fraction of the cost of operating an internal program.
- Our commitment to professionalism and customer service is beyond reproach. Partners love our aggressive approach to securing placements.
- Our placements are curated to increase the reach and awareness for your brand. A strong placement in tandem with brand partnership instills greater consumer confidence.
If you are a publisher or owner of content (articles, awards, reviews, best-of lists, images, logos, or videos), contact Adcetera to increase your revenues today.
For brands
Our team of experienced content licensing professionals can help customize a licensing agreement based on your specific needs.
- Once secured, Adcetera brings forth several ideas about how best to leverage the licensed material.
- Our team has more than 30 years of experience helping end users develop campaigns that pique consumer interest and increase sales.
- We can help you leverage a variety of content types. Previous licensed content types include pull quotes, mastheads, and promotional displays.
If you are looking to use third-party copyrighted or trademarked content (i.e., earned media), contact Adcetera to increase your revenues today. We’ll help you secure use at a fair market rate.
Your needs, our capabilities
With all resources in house, Adcetera strategically assembles our services to match your evolving needs.
- Award and Accolade Licensing
- Content Creation
- Content Licensing
- Content Strategy and Planning
- Digital Marketing
- Licensing Compliance
- Merchandising
- Messaging
- Omni-Channel Marketing
- Print Publications
- Programmatic Asset Management
- Publishing
- Search Engine Marketing
- Search Engine Optimization
